Your Main Character Moment: SAPPHIRE’s Dynamic Pop Single ‘crisis’

“A huge voice for Gen Z. From her vocal abilities to her legit composing skills, the rising singer/songwriter has gradually racked up a global fan base.” Fizzy Magazine

“Now it’s her own compositions that are deservedly gaining attention for the London-based pop artist.”Songwriting Magazine

“SAPPHIRE approaches each endeavour with unwavering determination and heartfelt passion.” – Wonderland

Following the recent release of her romantic ‘corvette’ single, SAPPHIRE raises the bar once again with a dance-worthy pop bop, ‘crisis’, the second track to be revealed from her upcoming test drive EP. Inspired by the successful coming-of-age TV series Heartstopper, this song evokes the palpable feelings of new love that can take you by surprise. The British singer-songwriter utilises her powerhouse vocals to convey a wide array of emotions, from the passionate longing during separation to the impulsive urge to deny your true feelings. It’s an expressive single that takes listeners on the rollercoaster ride of this emotional turmoil.

Listen to 'crisis'' here:

Here, SAPPHIRE explains that moment that this vibrant new track was first ideated:

“I was watching season 1 of ‘Heartstopper’ when I had the first idea for ‘crisis’. The lyric ‘having a crisis’ was circling my brain and I couldn’t sleep that night. Luckily, I had a studio session the following day… ‘crisis’ was created so fast because it was so fresh in my mind, and I literally spent the entire day in the studio smiling and squealing with excitement about it.

I really wanted this song to feel like your main character moment, the opening track to your movie…so hopefully it makes you feel that way!”

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In keeping with the high-stakes drama, SAPPHIRE combines her effective contemporary pop melodies with disco-pop beats to create a thrilling, fast-paced atmosphere fitting of an on-screen romance. Produced by Alex Stacey (Caity Baser, Bellah Mae, MIKA) and mixed and mastered by Alawn (with 16 Billboard #1s), ‘crisis’ is an impressive next step in SAPPHIRE’s ongoing evolution as an artist with longevity.

SAPPHIRE is one of the few 20-year-old singer-songwriters who could boast an impressive 100 million streams for both her original music and cover song series on YouTube. It helps that the British musician has been in the public eye since she was just 7-years-old, recording herself singing and playing her favourite songs. As the years progressed and SAPPHIRE’s musical talents have gone from strength to strength, she found a dedicated audience that has now grown to a 1 million strong fanbase across Instagram, TikTok and YouTube. 

As early as 2019, SAPPHIRE has collaborated and co-written with other artists. Including superstar DJ and producer Alan Walker, for whom she penned and sung the topline for global hit ‘Unity’.

She has also been releasing original music since 2020, with some of her most popular songs to date like ‘Love Grows (Where My Rosemary Goes)’ and ‘call u mine’ racking up hundreds of thousands of streams on Spotify. However, those who discovered SAPPHIRE more recently might have done so through her viral TikTok Viral Sounds release ‘eddie’s song’, a sincere and playful ode to everyone’s favourite Stranger Things character Eddie Munson, that reached millions of listens throughout 2022.

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Whether it’s creating her own original songs, covering a cherished classic, or collaborating with other artists, SAPPHIRE does everything with tenacity and heart. It’s for this reason that she’s amassed a global audience, with fans spread out across Europe, Northern America, Latin America, and Asia.

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