The automobile world and electronic music could be closely linked, sometimes. The new Citroën C5 Aircross Hybrid is now on the way, scheduled for launch in 2020, and heralds the plug-in hybrid version of the Citroën C5 Aircross SUV. This is Citroën’s first plug-in hybrid and the first model in the brand’s “Low Emission Vehicle” offensive. The brand plans to launch a new LEV vehicle every year from 2020, and this new Citroën C5 Aircross Hybrid SUV is a versatile vehicle for customers looking for a “two-in-one” vehicle, combining the benefits of electric driving for the daily urban commute and an internal-combustion engine for longer journeys. Here, Citroën take another step further in their development.
Not only that, there’s another surprise. The french brand have introduced their new ad campaign with.. Napkey! French duo’s stellar track and success “Fading Away”, that reached over 2 million streams on Spotify, was included in the promotional advertising as official soundtrack.
Watch New Citroën C5 Aircross Hybrid Ad:
“Fading Away” is part of Napkey’s first album, simply named « 42 » and released in January 2017. All in all, it reached around 20 millions streams, and head Spotify playlists for many months at a time. Napkey here will take you to the stars in a bright, urban journey across elements, mixing electro pop in a spatial and underwater world.
Listen 'Fading Away' :
Justine Rousseau and Benjamin Cholet made also a stellar stint at Kitsuné the same year with their single “At Least”. At the end of 2018, Napkey revealed their second album « SOLSTICE ».
Cultured with the synths of Jean-Michel Jarre, light melodies from Dire Straits or the intensity of The Last Shadow Puppets, Napkey dives right into the core of the current questionings about trans-humanism, robotic and artificial intelligence.